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EARLY SUCCESS FOR UNIVERSITY REBRAND
Television commercial steals the show
WESTERN Sydney University’s $30 million rebrand has been criticised by some students, but its inspirational launch TV advertisement “went viral”, kicking-off efforts to increase its brand’s global awareness.
HAWKESBURY TOO CLOSE TO SYDNEY
Report recomends establishing a brand
By Red Dwyer
THE Hawkesbury is too close to Sydney to be regarded as a tourist destination in its own right, according to the Hawkesbury Tourism Strategy.
LIBERAL NAME CHANGE PLOY FAILS
Blacktown Council re-elects Mayor Bali
WITH the re-election of Blacktown mayor Stephen Bali, the plan to rename the council area is on its way out for now.